Over the last few years, the PR industry has undergone a significant transformation due to the global pandemic. This year, the world is facing recessions and the PR industry is facing a new challenge. With businesses changing the way they communicate and connect with their audiences, the need for innovative and effective PR strategies has never been greater. Victoria Kennedy, CEO and Founder of Victorious PR, has not only navigated these challenges with ease but is also announcing her revolutionary ‘Authority Creator Program‘, set to revolutionize the industry.
Victoria Kennedy and Victorious PR
Victoria Kennedy’s background in both the business and entertainment industries has given her the perfect combination of skills to lead Victorious PR to success. After a successful career as a classical singer and an extended stay in Europe where she was consistently touring and performing alongside top-selling artists, she returned to the U.S. to transition into the real estate industry before launching Victorious PR.
Victorious PR is a full-service PR agency that helps businesses get featured in industry-specific media, local press, podcasts, and top publications to be seen as industry leaders in their fields. The agency has won numerous awards such as Youngest Agency to Make The List of The PRNEWS 2023 Agency Elite Top 100, and #1 Fastest Growing Agency in the US by PRovoke Media’s 2022 Global PR Agency Rankings.
Opening Doors for Businesses of All Sizes
Traditionally known as an elite public relations agency catering to high-profile clients, Victorious PR is now expanding its offerings to businesses of all sizes. The agency is opening its doors to a wider range of clients who may not have had the time or resources to invest in done-for-you PR packages in the past.
Inclusivity and integrity are at the core of Victorious PR’s values, and the Authority Creator Program is a reflection of this. The program offers a more flexible and cost-effective solution for clients who have not had the chance to invest in PR before. It is a learning program and membership that allows busy CEOs and business owners to hand off the task of PR to their internal teams and assistants. This effectively enables the business to handle PR for itself without the need to hire an outside agency.
Empowering Businesses to Succeed
Kennedy’s goal with the Authority Creator Program is to empower businesses to grow and succeed in their respective industries, especially in the face of the recession. The program is designed to provide teams with the same level of strategic and expert guidance as traditional PR services, while also empowering them to take control of their PR efforts and manage their budgets in the most efficient and effective way possible.
According to Kennedy, “Every single day, my team meets amazing business leaders with inspiring stories that deserve to be shared with the world. For one reason or another, those people are not able to sign up for our flagship PR packages. At the same time, these busy CEOs are way too busy to do PR for themselves with everything else on their plates. We saw a hole in the market: Busy CEOs with modest business budgets — and no extra time on their hands — who deserve to have their story told. With Authority Creator, the task gets completely removed from the CEO and puts the impetus on a team member or members. We walk them through the ropes to create their own internal PR firm for their company!”
PR Mastery at Your Fingertips: Comprehensive Program Contents
The Authority Creator Program is an all-in-one program, taught by experienced PR pros that work on Victorious PR campaigns every day, that gives your team all the tools, resources, and knowledge it needs to become your personal one-stop-shop for PR for your business. The program is divided into four modules that cover various aspects of PR and media relations.
Victoria revealed that members of her program will have access to her personal network of industry contacts, which includes more than 100 top editors from leading magazines that she built from scratch during her time as a classical singer in Europe. According to Kennedy, this direct access to decision-makers at some of the world’s most prestigious publications will provide members with a unique advantage in the competitive world of PR.
In addition, Victorious PR offers three weekly group coaching calls, where senior members of the team will lead and guide members to elevate their PR efforts to a higher level. These calls aim to provide members with valuable insights into professional strategies and tactics. Furthermore, they offer an opportunity to connect and network with fellow students, and once a month, members can have a one-on-one meeting with CEO Victoria Kennedy herself.
About Victoria Kennedy
Victoria Kennedy is a Wall Street Journal best-selling author, TEDx speaker, and well-respected authority in public relations. She is the CEO of Victorious PR, an award-winning, multi-million dollar PR agency that has helped dozens of entrepreneurs become the #1 Authority in their niche by getting them featured in top podcasts and press. To gain more credibility and authority in your market, please visit victoriouspr.com